Molly Sims has built a lifestyle media empire with over 20 years in the entertainment industry as a model, actress, NYT bestselling author, beauty founder and producer.
As an unstoppable force, with women at the center, Sims will take us behind the scenes with Associated Press Entertainment Editor Brooke Lefferts in a candid conversation highlighting her latest ventures: YSE Beauty, her podcast Lipstick on the Rim (Dear Media) and her production company, Something Happy Productions.
With a successful proven track record and 20+ years in the entertainment industry, Sims has been able to master her craft and effectively market herself into new ventures — channeling her expertise into a multi-media company. From pushing the boundaries to rewriting the rules of the business playbook and using her platform and voice, Sims not only empowers women to have a seat at the table but also creates content that offers practical and stylish solutions to everyday problems.
From building a multimedia company through telling stories that matter — with women at the center, a podcast that addresses one’s beauty and wellness needs, to launching a beauty brand, YSE Beauty — a labor of love based on her personal issues with hyperpigmentation — Sims wants to create efficient solutions for women; a lifestyle approach that’s clinically proven, efficacious and dermatologist-approved skincare.
As an unstoppable force, with women at the center, Sims will take us behind the scenes with Associated Press Entertainment Editor Brooke Lefferts in a candid conversation highlighting her latest ventures: YSE Beauty, her podcast Lipstick on the Rim (Dear Media) and her production company, Something Happy Productions.
With a successful proven track record and 20+ years in the entertainment industry, Sims has been able to master her craft and effectively market herself into new ventures — channeling her expertise into a multi-media company. From pushing the boundaries to rewriting the rules of the business playbook and using her platform and voice, Sims not only empowers women to have a seat at the table but also creates content that offers practical and stylish solutions to everyday problems.
From building a multimedia company through telling stories that matter — with women at the center, a podcast that addresses one’s beauty and wellness needs, to launching a beauty brand, YSE Beauty — a labor of love based on her personal issues with hyperpigmentation — Sims wants to create efficient solutions for women; a lifestyle approach that’s clinically proven, efficacious and dermatologist-approved skincare.
Speakers
Key Takeaways
- How to launch a D2C venture and what it entails — from research & development, marketing, branding, packaging to bringing to market.
- The importance of being a multi-hyphenate — to how make yourself stand out in Hollywood and business.
- Diversify and develop your skill set; Surround yourself with an amazing team; Focus on synergy; Learn from your mistakes, pivot and grow.
- Tips on how to find your voice.
- How to build and create a brand leveraging your passion.
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